The publicity department can be divided into two areas, internal and external publicity.

Internal publicity is making sure that patients and staff in our five hospitals all know about the service that Hospital Radio Bedside provides. It is not an easy job considering the rapid turn-around of our short-stay patients.

External publicity involves creating and maintaining an awareness within the community. We are constantly raising funds but we never ask for donation from patients in hospital. Our fund raising relies on the goodwill of the general public.

Keeping the public aware of Hospital Radio Bedside is not just a financial necessity, it is vital for the very existence of our station. The public are, of course, the very people who will one day be our audience.